ESTABLISH THE PROJECT
A new name requires new pride. As Cleveland’s baseball club became the Guardians, Underdogs was asked to craft the first shirt players and fans would wear in unison.
DESIGN THE SYMBOL
We drew straight from the Hope Memorial Bridge, translating its iconic winged helmets into a modern crest. The phrase “Bridge the Future” curved beneath, sealing the sense of forward motion.
ESTABLISH THE PROJECT
A new name requires new pride. As Cleveland’s baseball club became the Guardians, Underdogs was asked to craft the first shirt players and fans would wear in unison.
DESIGN THE SYMBOL
We drew straight from the Hope Memorial Bridge, translating its iconic winged helmets into a modern crest. The phrase “Bridge the Future” curved beneath, sealing the sense of forward motion.
